I came across this post yesterday and thought I would pass it on to those of you who are not followers of the music blog Hypebot.
It’s a nice article about an approach that Ingrid Michaelson tried out to help improve the fan experience at some of her shows. Essentially, she spent some focused time with her fans that were interested in paying for a more intimate experience. Not only did they spend more time with a small group of fans but they also went above and beyond in the experience before and after the shows.
I think it’s a great idea what Ingrid did. Relationships and making people feel valued and important will always win new fans or turn some into super fans.
Here’s the link to the article, HOW TO: Optimize the Individual Fan Experience.
What have you tried lately in this same respect?